Creation of the visual identity for Ginie et Lolotte, a crochet clothing and jewelry brand founded by Ginie, inspired by her love of life, travel, family and nature. Together, we developed a chic and colorful graphic universe, perfectly reflecting the vibrant spirit of the brand. The visual identity captures the essence of a world imbued with charm, miscegenation and joie de vivre, while celebrating the diversity of cultures and the elegance of creations. A brand that invites you to discover beauty and authenticity in every piece.